My name is Olubunmi Fajuyigbe. I’m an entrepreneur, digital strategist, and trainer. I am the founder of She Learns Here, an initiative where female entrepreneurs are trained and supported with digital and business skills. 

When I started my first local business in 2010, I was almost without customers. Even though I had opened a very beautiful makeup studio and school, I didn’t make much money. 

I was relatively new in town, running a relatively new kind of business, just had a baby and I was (still am) a very shy girl. After much learning, findings out, tuning, and fine-tuning, I finally came up with a formula to make my business visible online and it worked!

I had my first makeup student 4 months later, and my first international client about 10 months into that decision, and the rest, as they say, is history!

For over 12 years now, I’ve used this signature formula to build online visibility. This has helped me to get my businesses on the first page of Google local search queries and build credibility for my personal brand also, such that I get nominated for awards, training and speaking engagements. 

I have been featured in several TV, Radio, and blog interviews and write-ups, I am a certified trainer of the United Nations Industrial Development Organization UNIDO/HP-LIFE entrepreneurship training program which is supported by the Federal Government of Nigeria, an associate member of WIMBIZ (women in business, management, and public service), and a 2020 mentor in the Cherie Blair foundation women mentoring program

I have also been nominated for and received several awards and opportunities including the Tony Elumelu Foundation entrepreneurship program fellowship in 2016, Eloy Woman of the year 2021 in the humanitarian category, 50 top African Women in Development 2022, 100 most influential people in Oyo state, tech category 2022, and the UK government Tech Global Talent Visa.

All of these happened because I do good work that is VISIBLE.

Now, I help others to build visibility online so that they can attract more opportunities, and make more impact and income.